Tourism Suncoast (Rakiraki)

Tourism_Suncoast Logo_RGBThe Destination Marketing Organisation model is a first for regions in Fiji. It has potential to be scaled up to and replicated to other regions which needs support in attracting tourists. These partnerships are designed to encourage more tourists to travel to less visited sites and places in Fiji. MDF’s partnership with Tourism Suncoast aims to support these regions and  DMO members to better organise and strengthen their marketing capabilities by engaging in marketing and promotional strategies through branding and website development; and providing secretarial support to strengthen the overall performance, functions of DMO’s and help to build networks and lobby with Tourism Fiji and other Government bodies.

Intervention Detail Sheet: Destination Marketing Organisations



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