The Sole way to safer, smarter saving

In 2023, MDF partnered with Fiji-based fintech Sole to expand access to digital financial services designed for Pacific communities. The Sole app enables users to save, make payments and invest affordably, processing over FJD2 million (AUD1.27 million) for more than 20,000 users since securing its licence in July 2023. MDF supported customer insights, marketing and in-person training, and helped onboard Post Fiji as merchants to increase everyday use.

By improving access in remote areas, Sole is reducing reliance on informal finance. Women users reported stronger savings habits and found the app easier for managing businesses alongside household responsibilities.